PIR exhibition is a long-expected event that all the market actors have been preparing for a long time, including provider companies, restaurateurs, hoteliers and chief cooks. Every year the fairy becomes a meeting point and a good place for them to sum up their results for the previous season and make plans for the future, as well as keep up with new technological developments and achievements of industrial progress.

The fifteenth jubilee fairy was taking place at Crocus city, Moscow, from the 25th till 28th of September 2012 and became a significant project for the industry of HoReCa. At the exhibition workshops were delivered for the people interested in development of coffee and tea culture in Russia. Moreover, world top-liners, champions of World Coffee Roast Competition taught their master classes for all the guests.

SVAY company introduced its new offer in Russia for the restaurants of self-service system: SVAY Sachet Bar -variety of 6 kinds of taste tea in individual package (sachet), Svay Black Variety and Svay Classic Variety. The specialties were highly appreciated by restaurateurs as essential for arrangement of buffet service. Visitors of the exhibition could have a look at the represented products, take opinion of specialists on how to arrange tea lists and sample tea of new tastes at the show-bench of the company.
Besides, at the exhibition, a number of contracts had been concluded for supplying of SVAY Sachet Bar, that had been exclusively provided to the restaurateurs before the official start of selling.

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